comegrab/consulting

Bring the problem. Leave with a plan.

Strategy and technology consulting for telecom, media, industrial and AI-led businesses. I'm Prateek Agnihotri: more than 15 years in the field, MBA from IIM Lucknow.

What are you working on?

In a first conversation we could cover:

  • OSS and BSS transformation and 5G readiness
  • AIOps and closed-loop network automation
  • Redesigning processes with TM Forum frameworks

How I can help

Most work falls into six areas. If yours sits between two of them, that is usually where the interesting problem is.

  • Go-to-market and strategy

    Business model and value chain analysis, positioning against competitors, partner ecosystem plans, carve-outs, global capability centre set-up, and how to work with industry analysts.

  • Bid and proposal strategy

    Responses to RFPs, RFQs and RFIs, point-of-view papers and whitepapers, and demos or proofs of concept shaped for each person in the buying group.

  • Telecom and media transformation

    OSS and BSS transformation, 5G readiness, network operations and service assurance, AIOps, and process redesign with TM Forum frameworks. Also streaming and OTT platforms.

  • AI and agentic AI adoption

    Where retrieval-based assistants and multi-agent automation make sense, and how to build them with human review, guardrails, and clear targets for cost and reliability. Model evaluation and LLMOps standards.

  • Industrial, energy and manufacturing

    IT and OT convergence, modernising SCADA and control systems, OT cybersecurity, industrial data platforms, and MES and ERP transformation.

  • Application and data services

    Application development and support, observability, data engineering, and cloud transformation, including how to scope and buy them.

How it works

  1. Intro call

    We talk through your situation, what you have already tried, and what a good result looks like.

  2. Diagnose

    I look at where you are today across market, process, technology and team, with research and discovery sessions where needed.

  3. Recommend

    You get a clear point of view: the options, the trade-offs, and the path I would take, written for the people who decide.

  4. Support the work

    If it helps, I stay on to carry it out with you: proposals, proofs of concept, and partner and analyst conversations.

About Prateek

I have spent over 15 years in presales, product management and consulting for telecom, media, energy, manufacturing and hi-tech clients. I started in network engineering and automation, moved into product and business development, and now spend most of my time helping technology companies shape their go-to-market and win complex deals.

I like the part of a project where nobody is sure what the problem is yet. I explain things plainly, and I will tell you when an idea, including a fashionable one, is not the right fit.

  • MBA, IIM Lucknow2022 to 2023
  • B.Tech in Information TechnologyThe LNM Institute of Information Technology, 2010
  • Google Cloud Certified Generative AI Leader2026
  • IndustriesTelecom, media, energy, manufacturing, hi-tech
  • Also certified inIndustrial cybersecurity, presales solution architecture, Scrum product ownership, Lean Six Sigma Yellow Belt

Come talk it through.

Tell me what you are working on and what is in the way. I will reply with how I think I can help, or who else might be a better fit.